Company Overview

The Company
	Café Britt is a specialty travel retailer with over 50 stores in 5 countries that owns and manufactures its key brands in premium coffees, chocolates and specialty items, designs most of its products, and integrates its physical and web-channels. Capabilities based on know-how in product and store creation, execution skills, precise logistics, strong customer service, speed of execution, and an executive team comfortable in an international environment have combined to create a unique travel retailer.  The Company has acquired a strong reputation for its creativity and marketing skills.
Production
	Britt has coffee and chocolates production facilities in Costa Rica (since 1985) and in Peru (since 2005).   For its coffee production the Company has intense interaction with growers, giving them training and advice to ensure the final product’s premium quality and commitment to environmental standards.  In other areas such as local handcrafts the Company has established long term relationships with its producers, which in many cases work on an exclusive basis.
Distribution Channels
	Retail:  Britt operates more than 50 stores in 5 countries in airports, hotels, and other points of sale.  They sell products that are either branded by Britt (coffee, chocolates, “salsas” and textiles) or that are proprietary designs made for or by Britt (souvenirs and “handcrafts”).
	Institutional and Wholesale Channels:  Britt has consolidated thousands of institutional and wholesale clients (mainly in Costa Rica), and has established valuable relationships with upscale supermarkets, luxury hotels and premium restaurants.  These relationships have in many cases evolved into commercial alliances that allow Britt to continue to broaden its services and products offered to these groups, including managing “licensed” stores in hotels and as store-in-store or mini-stores located in supermarkets and other retailers.
	Direct Channels (e-commerce):  Britt sells to the United States, Canada and other countries via its virtual store and Customer Contact Center.  The loyal customer base has purchased Britt products on trips to Costa Rica or to Peru, or has purchased Costa Rican or Peruvian coffee and any of the other available products.
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